# Remote work

Connie Kwan

Nov 1, 2021

Product Manager, Product Owner, Product Analysts, Program Manager, Project Manager... There are many ways that companies, especially software companies, describe the roles known as “Product.”  Let’s call all of these roles ‘Product people’ for the purpose of this post. There are senior versions of each of these roles, and you may also move laterally across roles to try something different. For all roles, storytelling is very important. That’s because all roles in the product organization work with a large range of stakeholders. In the product world, being able to utilize storytelling skills is the quickest way to build influence and move up the product ladder. Storytelling is the ability to leverage your industry knowledge and personal experiences to influence and effectively communicate ideas, data, and problem-solving. That’s why I am going to break down some product storytelling career paths you can take.

Connie Kwan

Oct 8, 2021

As a leader, you are expected to inspire your team, earn the trust of customers, and paint a vision for the future. All of these responsibilities require amplifying your leadership skills through powerful storytelling.

Connie Kwan

Oct 31, 2020

“Culture eats strategy for breakfast.” – Peter Drucker In 1997, Steve Jobs rejoined Apple when the company was 90 days away from bankruptcy and spent a whopping $90M on the “Think Different” campaign that displays no products whatsoever. An outsider might call this an insane move. But the late visionary knew that humans thrive on stories. These stories create a robust company culture, which serves as the fertile ground where a strategy truly bears fruit. Accordingly, as much as the campaign was aimed to revive Apple’s brand, it was about making the folks at Apple see themselves as the protagonists set out to save something worth saving.

Connie Kwan

Mar 19, 2020

My husband kisses me goodbye, starts his car, and drives into morning traffic. I wave walk the 5 steps to my home office. Yes, I work from home. I never thought I would be able to work from home while in a leadership role. But here I was, leading a team from home for 8 months before Covid-19 forced everyone else to work from home.